Explain It Like I'm 5

While we won't really explain it like you would with a 5-year-old, we will explain some of the terminology in a way that a non-technical person could find meaningful.

Don't see what you're looking for? Request a term
A/B Testing or Split Testing
Agent, Engine, or Bot
Automated Optimization
Automatic Experience Optimization
Breakpoint
Conversion Rate
Customer Acquisition Cost or CAC
Customer Churn
Customer Experience
Expected gain
Experience Receipt
Explore & Exploit
Features
Gradient descent
Integrated Feedback Loop
Intelligent Process Automation or IPA
Involuntary Churn
Learning Rate
Loss function
Machine Learning
Multi-armed Bandit
Offboarding
Personalization
Prescriptive Analytics
Proactive Support
Reacquisition
Recommender System
Reinforcement Learning
Retention
Reward Function
Supervised Machine Learning
Win Back