Top 6 Cratejoy Integrations to Grow Your Business
Selina MarshallMarch 4, 2020
Subscription box entrepreneurs are a passionate bunch. You pour your heart and soul into the business each and every month, meticulously crafting an incredible experience for your customers. You’re doing what you love and building a tribe of fashion/food/fitness/fun-lovers at the same time. What’s better than that?
There’s just one problem: As a small ecommerce business, you’re up against some of the largest corporations in the world.
You don’t have a fraction of the resources of Amazon to build your audience. How are you supposed to compete with that?
If you found this article, chances are you already discovered the power of Cratejoy (and if you’re not using Cratejoy yet, get on it!). Cratejoy empowers subscription box entrepreneurs to build their dream businesses. It’s one of our favorite ecommerce platforms.
But if you aren’t using these powerful Cratejoy integrations, you’re only scratching the surface of what your business can achieve.
Grow your audience and your business faster with these 6 Cratejoy integrations:
1. BoxUp: Affordable Custom-Designed Boxes
Tired of drabby old brown boxes? BoxUp makes custom-designed boxes surprisingly affordable.
BoxUp recently partnered with Cratejoy to provide exclusive offers for Cratejoy merchants. Design a beautiful box in minutes with BoxUp’s online design editor—or upload a design of your own. You can even design the inside of your package to add a little fun to the unboxing process.
Prices start as low as $0.54 per box. Honestly, it’s a no-brainer. Surprise and delight your customers with a beautifully-designed box each month.
2. CartStack: Recover Abandoned Carts
Did you know that an astonishing 77% of online shopping carts are abandoned in the retail industry? That means customers are coming to your ecommerce site, choosing items to purchase, but not completing the checkout process.
Imagine being able to recover 15% of those lost sales. What would an automatic 15% boost do for your business?
That’s the promise of CartStack, the abandoned cart platform. CartStack runs two main types of campaigns: On-site campaigns that remind customers to checkout before leaving your site; and email campaigns that nudge customers to complete their order.
According to Moosend, 45% of cart recovering emails are opened, and half of all opened emails result in a return to your site. CartStack automatically sends out cart recovery emails to boost sales from Day 1.
3. LeadDyno: Affiliate Marketing
Happy customers are your most powerful marketing channel. Why not reward them for helping you spread the word?
That’s the basic idea behind affiliate marketing, and LeadDyno makes it easy to get started. With LeadDyno, you can set up agreements with superfans who want to get paid for sending you customers. LeadDyno helps you track affiliate sales via unique referral codes for each affiliate. You only pay when you get a new customer. What’s not to love?
4. Localize: Automatic Website Translation
Selling subscription boxes internationally? Then you need Localize. Localize is the #1 website translation service in the world, making your website accessible to billions of more people.
Localize uses real-life human translators to ensure your message and context don’t get lost in, well, translation. Plus, Localize automatically detects when you add new content to your site, making it easy to keep things up-to-date. The best part: It’s free to try for up to 14 days.
5. Mailchimp: Grow Your Email List
Imagine the perfect customer stumbles upon your website. They absolutely love your subscription box, but their budget is a little tight this month. How do you stay in touch with them until they’re ready to buy?
Simple: Email marketing.
Email marketing is still the best way to grow your business and build loyalty with customers. Send out special offers, reminders for upcoming sales, or fun notes you know your audience will love. Email gives you a direct line of communication with your customers—something you can’t get anywhere else.
Mailchimp is the easiest way to grow and engage your email list. Add forms to your website to collect email addresses, then use one of Mailchimp’s beautiful templates to send out customized email newsletters.
Plus with Mailchimp, you can manage social media ads, set up landing pages, and even send physical postcards to your customers. It’s a one-stop-shop for running epic marketing campaigns each month.
6. RetentionEngine by Bellwethr: Increase Customer Retention
Customer retention is a big deal in the subscription box world. You’ve worked hard to build your subscriber base—now use RetentionEngine to keep them.
Bellwethr RetentionEngine helps you increase customer retention by—ironically— improving the cancellation process. According to Accenture, over 80% of customers who canceled a service said the company could have done something to keep them.
In other words, customers want to be saved, but most companies just let them go.
RetentionEngine first asks customers why they are canceling. Then it uses artificial intelligence (AI) to choose an incentive for them to stay—a special gift, a one-time discount, or a sneak peek at next month’s box.
If that doesn’t work, RetentionEngine then offers the option to pause their subscription. This is a popular option because most cancellations are due to money issues. If customers don’t want to pause, they are sent to the cancellation page.
The entire process takes less than 30 seconds, but it’s a major win-win for customers and companies. You lose 100% of customers you don’t ask to stay—why not try?
Grow Faster with Cratejoy Integrations
You’re doing everything you can to make your subscription box business a success. Still, it’s tough to compete with the ecommerce giants of the world. You need to use all the technology at your disposal. Cratejoy is a great start, but it’s just the beginning.
These 6 Cratejoy integrations are powerful and affordable for subscription box businesses. They can supercharge your marketing, level-up your design, and keep your customers happy and subscribing each and every month.
Grow your business and build your tribe faster. These tools can help make it happen.