Explain it like I'm 5

While we won't really explain it like you would with a 5-year-old, we will explain some of the terminology in a way that a non-technical person could find meaningful.
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A/B Testing or Split Testing

A/B Testing or Split Testing

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Interventions

Interventions

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Customer Journey

Customer Journey

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Customer Churn

Customer Churn

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Customer Lifetime Value

Customer Lifetime Value

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Cancel Event

Cancel Event

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Customer Experience

Customer Experience

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